The Platform Business Navigator

<p>Platform companies like Amazon, Alibaba, Apple or Google dominate today's economy, and eight out of the ten most valuable companies worldwide follow a platform business model. Platform businesses act as digital intermediaries harnessing the power of networks, thereby outperforming traditional asset-heavy companies. </p> <p> </p> <ul> <li>Amazon and Alibaba are facilitators of transactions between sellers and buyers </li> <li>Apple connects app developers with app users </li> <li>Google facilitates transactions between ordinary web surfers and advertisers.</li> </ul> <p> </p> <p>Every product, service, and retail business has the potential to become a platform business, and <i>The Platform Business Navigator</i> will show you how. With a 5-step framework and 88 different patterns to follow, you can avoid common mistakes and ensure your business strategy works. </p> <p>Suitable for entrepreneurs, executives, product managers, and business leaders, you'll also discover a huge variety of different business case studies. You can also find additional content online including videos, a platform canvas and a white paper to delve deeper.</p>