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International Business The New Realities cover

International Business The New Realities

by S. Tamer Cavusgil, Gary Knight, John R. Riesenberger

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About this book

<p>For international business courses.</p> A modern approach to international business <p>International Business caters to a post-millennial student audience. It connects to those facing a diverse and evolving economic environment fueled by the internet and multimedia sources. The authors speak to their reliance on technology, their drive towards achievement and helping their communities, and their desire to obtain job-relevant skills.</p> <p>As such, the 6th Edition features updated cases, examples and exercises that address their interests and issues. This includes the competitive job market; and diversity, equity, and inclusion (DEI) in the workplace.</p>

Details

Pages
596
Publisher
Pearson
Language
EN
ISBN-13
9781292462547
ISBN-10
129246254X

Categories

Business & Economics, International